How does the interaction with Google Analytics work?
Requirements
- You have einen Konfigurator angelegt.
- You have an account with Google Analytics and have created a GA4 property there.
Connect Google Analytics
The K3 can track the use of your configurator in your Analytics account.
- First find out your Analytics property ID:
- To do this, open your Analytics account and switch to Loading....
- Then select the property into which the configurator should track and click on Loading....
- Click on the stream you want to use.
- Under "MESS-ID" you will now find the character string you are looking for in the form "G-XXXXXXXXX".
- Now open the settings of your configurator by clicking on the tooth edge in the list of all configurators
click on the tooth edge on the configurator or in the preview on Loading....
- Enter the tracking ID under Loading....
warning
The K3 does not display a cookie banner. Please ensure on the website or store that your user has agreed to the use of cookies.
tip
If the configurator is started with the ?ga=false
parameter, it does not send any data to
Google Analytics. You can add this, for example, if the user has not consented to the setting of
Has not consented to the setting of cookies.
What is tracked?
After some time, you will find the results in your Analytics account under
Loading...
> Loading...
:
- Start of the configurator:
- event_category: "K3:" and configurator and ":loaded"
- event_action: "loaded"
- event_label: Inspiration code or "app"
- Saving a configuration:
- event_category: "K3:" and configurator and ":saved"
- event_action: "saved"
- event_label: Button that was used to save the configuration
- AR:
- event_category: "K3:" and configurator and ":saved"
- event_action: "saved"
- event_label: "ar"
- Switched to a new step:
- event_category: Configurator and ":step"
- event_action: "step"
- event_label: Step label
- Feature was changed:
- event_category: "K3:" and configurator and ":action"
- event_action: Feature label
- event_label: Value label (for components, +/- is prefixed to distinguish between adding and deleting)
You can see the event_action as the name of the event in GA4. The additional parameters event_category and event_label are set up in Analytics as follows:
- Click on "Administration", then under "Data display" on "Custom definitions"
- Click on "Create custom dimension"
- Enter the following: Dimension name: event_category Description: Event category Event parameter: event_category
- Proceed in the same way for event_label.